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Monday, December 31, 2012
Bostons Ring in New Year with Swedish House Mafia
Well that is already going into effect at a rampid pace. Tonight from 10pm-12am Swedish House Mafia will takeover the airwaves on Boston's Evolution 101.7, to wish Boston a happy New Year. During the broadcast you will hear Swedish House Mafia play some of their favorite tracks and discuss their favorite moments from 2012. In addition, the show also will include an exclusive, never before aired segment recorded live at their historic last UK show at Milton Keynes Bowl.
To that we say
Cheers!
How Diplo's #ExpressYourself Campaign Took on Life of Its Own
(Billboard) Ask any Diplo or Major Lazer fan what comes to mind when you say "Express Yourself" and chances are they'll say something along the lines of "make it clap."
For anyone wondering what that means, let's take a look at how a social-media campaign took on a life of its own, starting way back in June with a blog post and a single.
From there, the campaign took off: Diplo's management reports that from late July through the end of August, over 31,000 Tweets included the #ExpressYourself hashtag. Four months later, in December, more than 10,000 Tweets #ExpressYourself Tweets have been sent.
What's surprising about that? The campaign ended in late June.
During the contest, Diplo got into the action and RT'd many of the entries. The Mad Decent blog served as the digital archive for all entries received during the contest period.
Mad Decent announced the winners on June 23, again on their blog,noting that Diplo "couldn't pick just one winner so instead has selected 1 grand prize winner plus 5 additional winners, all receiving the coveted Diplo/MajorLazer guestlist for life!"
But the story didn't end there.
The best thing about Diplo's #ExpressYourself campaign is the way it continued after the campaign had officially ended. What made it so successful?
It was authentic. A key to a good social media campaign is authenticity. This campaign was a key part of the song and video, and turned that into the mechanism to enter the contest. And the dance style featured in the video was already an existing dance style.
It embraced fans' passion. Music fans are PASSIONATE. If you need an example, check any of the hashtags on Twitter related to major artists for proof - #Barbz (Nicki Minaj), #KatyCats (Katy Perry) or even #MJFam (Michael Jackson). Diplo and his team embraced their fan's passion - another winning element.
It was sexy. The dance is anything but subtle!
Participation was rewarded. Everyone loves a pat on the back every now and then, even if that's in the form of a RT. By involving Diplo and the Mad Decent blog in the campaign, participants all received digital "pats on the back" via RT's and blog posts for their submissions, creating an inclusive sense of community and rewarding all, not just the contest winners.
For anyone wondering what that means, let's take a look at how a social-media campaign took on a life of its own, starting way back in June with a blog post and a single.
From there, the campaign took off: Diplo's management reports that from late July through the end of August, over 31,000 Tweets included the #ExpressYourself hashtag. Four months later, in December, more than 10,000 Tweets #ExpressYourself Tweets have been sent.
What's surprising about that? The campaign ended in late June.
During the contest, Diplo got into the action and RT'd many of the entries. The Mad Decent blog served as the digital archive for all entries received during the contest period.
Mad Decent announced the winners on June 23, again on their blog,noting that Diplo "couldn't pick just one winner so instead has selected 1 grand prize winner plus 5 additional winners, all receiving the coveted Diplo/MajorLazer guestlist for life!"
But the story didn't end there.
The best thing about Diplo's #ExpressYourself campaign is the way it continued after the campaign had officially ended. What made it so successful?
It was authentic. A key to a good social media campaign is authenticity. This campaign was a key part of the song and video, and turned that into the mechanism to enter the contest. And the dance style featured in the video was already an existing dance style.
It embraced fans' passion. Music fans are PASSIONATE. If you need an example, check any of the hashtags on Twitter related to major artists for proof - #Barbz (Nicki Minaj), #KatyCats (Katy Perry) or even #MJFam (Michael Jackson). Diplo and his team embraced their fan's passion - another winning element.
It was sexy. The dance is anything but subtle!
Participation was rewarded. Everyone loves a pat on the back every now and then, even if that's in the form of a RT. By involving Diplo and the Mad Decent blog in the campaign, participants all received digital "pats on the back" via RT's and blog posts for their submissions, creating an inclusive sense of community and rewarding all, not just the contest winners.
Friday, December 28, 2012
Steve Angello Is Looking Forward to Being Finished With Swedish House Mafia
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"That was the moment," Angello says, "I knew things were different."
And they've remained different ever since. As one third of DJ supergroup Swedish House Mafia, Angello -- along with Axwell and Sebastian Ingrosso -- has been on the forefront of EDM's takeover of popular music and top 40 radio. The group formed in 2008, progressing through the club scene and ultimately building a massive international fanbase. They did so on the basis of their big beat dance music, ginormous live shows, the unhinged party rave atmosphere they concocted, and crossover hits like "One" and the Grammy nominated "Don't You Worry Child." (Watch your back, Al Walser!)
Last December, Swedish House Mafia was the first electronic act to play New York's Madison Square Garden, and the show sold out in 16 minutes. They later became one of the few electronic acts to ever headline the mainstage at Coachella.
Backstage before that show, the guys said it took "thousands" of emails and "a dozen" flights to get the three of them in the same place. They were joking, but a certain strain was apparent, and two months later, the group announced...
2012 Biggest EDM News Stories PART 1
2012 was a massive year for electronic music, in particular the niche segment relegated to the new term "EDM". With so much happening in the year we decided to go threw our blog database and recount 2012 Biggest EDM New stories in chronological order:
January-March Edition after the Jump:
Avicii vs Nicky Romero - I Could Be The One (Official Videoclip)
By Max:
For me electronic music has always been about the escape from the mundane day to day tasks and enjoying life and being around fun people. In Avicii & Nicky Romero's new video they have captured that exact feeling, albeit in a unique woman.
For me electronic music has always been about the escape from the mundane day to day tasks and enjoying life and being around fun people. In Avicii & Nicky Romero's new video they have captured that exact feeling, albeit in a unique woman.
Thursday, December 27, 2012
Rihanna - Right Now (Richard Fraioli Bootleg) [FREE DOWNLOAD] Made Proper by Boston Local
Boston's Richard Fraioli, is by no means a mega producer. However the Massachusetts native is more then experienced when it comes to running the decks at any of the various nightclubs he works in the new england area. So much so that Ultra Music Festival has consistently asked him to play at their prized festival.
In addition, to his multiple gigs he plays a week and his podcast, Fraioli squeezes studio time. Fraioli's new Bootleg of Rihanna's "Right Now" is a prized bootleg that should help keep him a Boston representative in the dance arena. This bootleg will offer EDM fans the perfect mix to rage to, instead of the lame original that squanders and can leave your party feeling flat when it needs a kick. So grab RIGHT NOW free download now:
In addition, to his multiple gigs he plays a week and his podcast, Fraioli squeezes studio time. Fraioli's new Bootleg of Rihanna's "Right Now" is a prized bootleg that should help keep him a Boston representative in the dance arena. This bootleg will offer EDM fans the perfect mix to rage to, instead of the lame original that squanders and can leave your party feeling flat when it needs a kick. So grab RIGHT NOW free download now:
You can also listen to Fraioli's monthly podcast That Mother Fucking House Music
Parrots 'DISLIKE' Dance Music, Says Study
(NME.com)A new study has found that parrots have an 'intense dislike' of dance music.
In findings published in the journal Applied Animal Behaviour Science - via The Telegraph - researchers found that a pair of African grey parrots had wide ranging tastes in music, but both hated dance music.
The birds, from a popular breed of pet parrot, both bobbed their heads along to rock and folk, but were left distressed by electronic dance music.
Dr Franck Péron of the University of Lincoln, said: "The birds clearly showed preferences. One preferred the rhythmic and one preferred the classical."
Music in the rhythmic category included U2, UB40 and Joan Baez whilst Bach was one of the classical artists played to the birds.He said that the birds were not keen on the music by The Prodigy and The Chemical Brothers.
He explained: "The electronic dance music was not appropriate for them. We had the radio on in the office and when it was a very fast beat, they started to scream; not in a friendly, communicative way but in a distressed, scared way. They seem to like pop music when there is a voice.
Wednesday, December 26, 2012
Dimitri Vegas & Like Mike - SMASH THE MADNESS
2012 and more specifically Tomorrowland Festival put Dimitri Vegas & Like Mike on the map in the DJ landscape. Along the way they released some catchy melodies and took advantage of the ride. Relive that ride with the duo below"
Axwell's Axmag 2012 Wrap Issue
It has been a very busy year for Axwell and his record label Axtone. To commemorate the Axtone made the last edition of 2012 Axmag a summation of an extrodinary year the label has had. The founder's remix of "In My Mind" swept the nation and even found commercial success on television. In the magazine is a timeline of all the notable moments the axtone family had in 2012. Other notables in Axwell's magazine are loyal fans Axtone ink and Axtone's achievements at the upcoming Grammy's.
Tuesday, December 25, 2012
Funkagenda Free Download To Go Crazy on Christmas: The XX – Fiction (Funkagenda Re-Edit)
Merry Christmas everyone! Funkagenda here with another massive progressive tune that get your family jumping around the christmas tree and have your little brother or sister tired out in under 6 minutes!
Enjoy the holidays
Monday, December 24, 2012
A State Of Trance Year Mix 2012
What a wonderful year in trance, especially in the US! At the beginning of the year people hardly knew what ASOT was in this neck of the woods and now its on MassEDMC sights for bookings. With a new radio station in tote, maybe Boston is able to garner looks for ASOT 650?
Friday, December 21, 2012
Evolution 101.7 Boston EDM Radio Line Up
Early today we broke the news that a new Boston EDM FM radio station hit the airwaves on 101.7. It's a massive move by Clear Channel Media and definitely their testing market to see if EDM will be successful on the radio. If it is, we believe you will see similar radio stations pop up across the country.
That being said, below you can find the weekly lineup for the current week. Enjoy!
Boston EDM FM Radio Station Launches - Making Country's First
This proliferation of electronic music in Boston hasn’t gone unnoticed. Among the people paying attention are the executives at Clear Channel Media. This week they took the risk and launched Evolution radio on FM 101.7. If that station is familiar to you it is the old home of indie rock station, WFNX(now relegated to online radio).
Evolution, 101.7 is Clear Channel Media’s first broadcasted EDM station in the country. It launched yesterday (December 20 at 6pm) on 101.7, which is now renamed WHBA, with a special hour-long program by Pete Tong. Pete Tong (the mastermind behind the infamous Essential Mix on BBC Radio 1).
Now Evolution radio isn’t exactly unique to Boston. The radio station will be a broadcast extension of the popular online station Evolution on iHeartRadio. Nevertheless, this station will feature a two hour daily show from Pete Tong called “All gone Pete Tong”. In the program Pete will feature his essential New Tune of the Week, as well as the hottest tracks from the global Top 100 chart on Beatport.com. Monday-Friday 7-9pm. In addition, we will be spoiled with programs from Diplo, Wolfgang Gartner, Fatboy Slim, Manufactured Superstars, Paul Van Dyk, Roger Sanchez, Congorock, Dillon Francis, John Dahlback, and the list goes on.
"We've seen the impact of EDM in Boston through music downloads, sold-out concerts and passion for iHeartRadio's new Evolution channel," said Dylan Sprague, Vice President of Programming for Clear Channel Media and Entertainment Boston. "We're proud to bring Evolution 101.7, the company's first EDM broadcast station, to Boston, and to team up with format-leading artists like Pete Tong. The music scene in Boston has a vibrant EDM community as well as a rich history of bringing new music to audiences in the area and around the country. We're excited to continue the tradition by giving dance music a home on Boston's airwaves."
We are extremely happy that Boston has been so blessed for this experiment. We are hoping Evolution radio sees a big jolt in numbers upfront to encourage Clear Channel Media to build an Evolution radio Studio in Boston. If that happens you can guarantee that we will be blessed much like NYC is with the SiriusXM studio and the DJs that visit that with frequency.
Nevertheless, it’s time to tune in and see what kind of quality Clear Channel Media is throwing at us on Evolution Radio Boston EDM Radio.
Thursday, December 20, 2012
Feed Me Boston Double Header Announced
Well the PR people have dropped the tour poster and let us know that Mord Fustang will be joining Feed Me on his Teeth Tour. Feed Me's Boston show is going to be a crazy show and has the makings to be the best tour/show to hit Boston this winter.
Things will be going down at Royale on Monday February 4 and February 5.
We love the risk this tour is taking with booking back to back nights in the city. If you remember correctly no one has done this in the last year, at least that we are aware of off the top of our heads.
We're really looking forward to Boston proving once again that our scene is alive, healthy and can support artists in this manner.
Pierce Fulton – Get Weird Episode 008
Tracklist:
01. Mutemath – In No Time (Pierce Fulton Remix)
02. Dusky – What I Do (Original Mix)
03. Artful Dodger – Don’t Turn Me On (Disclosure Remix)
04. Those Usual Suspects & Nordean feat. Erik Hecht – Burn Forever (Michael Brun Remix)
05. Jaytech – Multiverse (Audien Remix)
06. Arno Cost – Lifetime (Original Mix)
07. Botnek – Think I Feel It (Charlie Darker Remix)
08. Feenixpawl feat. Quilla – Universe (David Tort Remix)
09. A-Trak & Tommy Trash – Tuna Melt (Original Mix)
10. Paul Van Dyk – I Don’t Deserve You (Maor Levi & Bluestone Club Mix)
11. Tony Romera – Pandor (Original Mix)
Wednesday, December 19, 2012
Boris Boston Residency Announced
Guess what? We don't have to wait for this evolution to occur because it's happening now.
Bijou has announced that Boris will be joining their venue as a resident DJ. For all those that love his underground beats and can't get enough, you can now enjoy him on a consistent basis without having to trek down to NYC.
The Boris Boston residency will kick off this Friday, December 21st!
While details have not been released on the future dates, we do know that Boris will play at Bijou a minimum of 4 times in the year.
UPDATE: Boris continues his residency april 26 2013. Details here
Keep up to Date with the EDM Boston Event Calendar
Tuesday, December 18, 2012
Monday, December 17, 2012
Minnesota Interview & Download | Mic'd Up
Recently, we caught up with Minnesota at the Middle East and got to ask him a few questions about his tour and his newest music. Below is our interview, as well as a download for his new remix of Adventure Club.
Minnesota! Welcome to Boston! How are you doing today? I know you're on your shadow boxing tour, can you tell us a bit about that, and how that name came about?
Yeah, I've been touring with Zion I and the name is going off of their album. I'm not really sure where they got their name. We were trying to work together to come with a cool name for the tour, and I didnt really have an idea so we called it. It sounds cool and it works!
With the SnowGlobe festival around the corner, how do you approach playing festivals with a more mellow atmosphere, rather than at more mainstream events?
I feel like most of the festivals I play have a...
Tuesday, December 11, 2012
EDM Boston Proudly Supports PLUR The Movie
Here at EDM Boston we like to consider ourselves ravers, with respect to the scene and electronic music. We appreciate every event we get to attend and review our overall experiences based on how we feel the community feels that night-- that is, are they peaceful? In addition, did the DJ tap into the emotion in the venue and do something special with their set? Did everyone feel the love with each other through the music? Is there unity in the crowd, but more importantly, is there respect for one another?
PLUR, as most of you all have heard, stands for Peace, Love, Unity and Respect. Widely regarded as "The Raver's Motto", we try to live by these four ideals and spread the message about PLUR at all raves, shows, festivals and events we go to. You can read more about what plur is here.
Which is why we're proud to announce that EDM Boston supports the feature-length film, "PLUR" the movie.
| "PLUR is not a documentary... PLUR is the first feature film about the Electronic Dance Music (EDM) revolution."
The film features the story of an underdog DJ and his friends. 18 year old Cherokee produces the most popular EDM song of the summer and his fame takes off. All of a sudden, he becomes the most in-demand producer around and has to learn to adapt to the fast-paced, rockstar lifestyle. EDM brings him and his friends together, but also brings some tempting challenges along the way. Will he lose sight of what he stands for, or will he remember PLUR?
Below is the concept trailer. Don't forget, this is not a documentary, but a feature film that must be shot!
If you worry that this film is not being produced by ravers, don't. They understand that it is a "culture that's sacred because it can change your life". Everyone behind the scenes is a true believer in PLUR, at both the underground and festival level of the EDM scene.
Check out their website PLURmovie.com and Facebook.
EDM Boston believes in PLUR and you should too!
Get your PLUR on at these Boston events!
Monday, December 10, 2012
Why It Isn't ALWAYS about NEW music
Had I more time who knows what I would have dugg into? Maybe Paul Van Dyk "politics of dance" as its been a lengthy period since i've spun that.
The point of the blog post is, I encourage you to cut off your Facebook feed (except EDMBoston.com of course) and reflect on your catalog. You'll be pleasantly surprised at what you find and how amazing it is to listen to "old" stuff that you have spun in a while.
and if your catalog only consists of new stuff ask a friend for something old you should check out
Cheers
Max
PS how amazing is prydz - melo. gahhhhh
Thursday, December 6, 2012
M4SONIC : The next Madeon?
While Madeon launched his career by a youtube video of him using ableton, M4SONIC has just one-upped this and put out a video with TWO pads. While some can just press buttons and make some good sounds, this track in my opinion is better than Madeon. Check it out and tell us your thoughts!
Tuesday, December 4, 2012
Monday, December 3, 2012
Zedd Interviewed for Huffington Post by Tommie Sunshine
Tommie Sunshine isn't a man of few words and to those that follow his social media you know all to well. So who better then he to dig into Zedd and get him to open up about things? Well he did just that for HuffingtonPost
(Huffington Post) Note: HuffPost Entertainment linked up Zedd, one of electronic dance music's hottest young producers, with Tommie Sunshine. Sunshine, a decades-long mainstay in the worlds of DJ'ing and producing, interviewed Zedd about working with Lady Gaga, producing his first studio album, "Clarity" and what it's like to be an in-demand producer at the age of 23. We've included Sunshine's introduction and the entire, unedited Q&A, below.
When I played at Pacha here in NYC on New Year's Day 2011, there was a track that seemed to rock the room just a bit harder than all the others. It was a remix of just barely breaking Skrillex by a relatively unknown producer at the time named Zedd. I reached out to him on Soundcloud and we have been in touch ever since. That first set of exchanges made me realize just how different of an artist Zedd was when his reply to the producer/DJ standard, "send me a .zip of your tunes" was "what songs do u like to have? I usually don't do this, in respect of the labels." No one had ever said that to me before and I had so much respect for him instantly.
I knew at that moment...
Dubstep Christmas House 2012
Deck the halls with skrillex and watch a dubstep christmas house lights wobble to the beat
Paris Hilton Won't Stop
Remember when Paris Hilton Failed miserably at her first major festival gig in Brazil back in the fall? Well Paris is giving new creed to the saying "if at first you don't succeed, try, try again"
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